CRM (Customer Relationship Management) is a system that helps service providers manage and analyze customer interactions and data throughout the customer lifecycle, with the goal of improving business relationships and growing revenue. This can include tracking customer interactions, managing sales and marketing campaigns, and analyzing customer data to identify patterns and trends. By using a CRM system, service providers can gain a deeper understanding of their customers, improve communication and collaboration across teams, and make data-driven decisions to drive business growth.
In summary, CRM can help service providers to manage their customer relationships more effectively and efficiently, ultimately helping to increase revenue and customer satisfaction.
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