CRM (Customer Relationship Management) is a system used by businesses to manage and analyze customer interactions and data throughout the customer lifecycle, with the goal of improving business relationships with customers, assisting in customer retention and driving sales growth. Outsourcing companies can benefit greatly from using a CRM system as it allows them to efficiently manage and track their interactions with clients, streamline sales and marketing processes, and gain valuable insights into customer behavior.
Overall, CRM can help outsourcing companies to improve their relationships with customers, increase sales and revenue, and gain a competitive advantage in the market.
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